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2 min read

In the news: Burger King Unveils its First Major Rebrand in 20 Years

Burger King has completely overhauled its brand identity with a new retro logo, warm-toned packaging, and refreshed uniforms for employees. The new logo will look familiar to most...

2 min read

Case Study: Giving Employees Product vs. Cash

Giving out cash awards is a great way to land yourself in hot water with the IRS. Cash gifts to employees are income. That means they must be taxed accordingly. If you give an...

2 min read

In the news: Tide Creates a Viral Merchandise Frenzy

In what some refer to as the "best Super Bowl LV ad hands down," Tide's commercial focusing on an imprinted hoodie has put the power of fully custom branded merchandise in the...

3 min read

Case Study: Are you inadvertently promoting Amazon instead of your own brand?

We can all agree the dopamine rush of tearing open a neatly wrapped, carefully crafted package is a far cry from the fleeting surprise of finding an Amazon e-gift card in your...

8 min read

Adform Creative January Update

January 2021


For more than 20 years, the Pantone Color Institute has picked a Color of the Year which is intended to foreshadow the upcoming 12 months. This...

3 min read

In the News: A Pen That's Out of This World

Looking for a memorable branded gift that has been carried onboard NASA space missions, used by Presidents, and is featured in the New York Museum of Modern Art? Search no further...

1 min read

In the news: New Performance T-shirt Made With Cinnamon Stifles Odor

An apparel company is using an ancient Egyptian secret to keep shirts smelling clean for longer - cinnamon. Koup, a new start-up company, will debut a t-shirt made of recycled...

1 min read

In the news: KFC's Branded Game Console Keeps Chicken Warm

KFC originally announced the development of its fully functional branded video game console in June, and most people figured it was another marketing gimmick. Besides, it seemed...

2 min read

Adform Creative December Update


December 2020

The Adform Creative December Update is here!  For optimal viewing quality, please let the video load before watching.

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